Apple has regularly paid out for rights to sporting events
Discussions between Apple and FIFA over TV rights for a new soccer tournament have stumbled, putting the future of the high-profile competition in doubt.
In April, it was reported that Apple was in talks with FIFA to potentially secure the TV rights for a new soccer tournament. At the time, the deal was valued at about $1 billion, but it seems the competition is now in jeopardy.
Furthermore, an exclusivity deal with Apple for broadcasting apparently became an issue for potential sponsors. Rather, it seems sponsoring companies wanted the tournament to be on free-to-air networks, instead of behind an Apple paywall.
