Apple CEO Tim Cook was business-focused at an early age

Tim Cook - Image credit: Apple Apple CEO Tim Cook was entrepreneurial from an early age, using money from a paper route to save toward his college education. As the head of a major tech company, Tim Cook has a lot of experience dealing with business decisions and with money. In an interview discussing his…

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Revealed: The true cost of the iPhone 16

The U.S. investment bank TD Cowen has published a report (via AppleInsider) breaking down the individual parts of the iPhone 16 handsets and analyzing their respective costs. This bill of materials, or BOM, reveals the device’s pure manufacturing costs. (There are obviously other expenses, from R&D to marketing and shipping. But this is how much…

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Apple confirms ‘an exciting week’ of Mac news starting Monday

We’ve been wondering if Apple will hold a traditional event for its upcoming Mac announcements or release products directly to the web, perhaps over the course of several days. A post from Greg Joswiak, Apple’s Senior VP of Worldwide Marketing, seems to confirm the latter and strongly hints at what will be announced. He says…

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Craig Federighi says Siri won’t become sentient, but it’ll get better

Apple Intelligence launches with iOS 18.1. Image credit: Apple Apple head of software Craig Federighi was asked about Siri and Apple Intelligence, and while he couldn't discuss the future, he was sure Siri was never going to become some kind of sentient pal. Apple Intelligence will launch alongside iOS 18.1, iPadOS 18.1, and macOS Sequoia…

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Whoa! The M2 MacBook Air dropped under $700 for the first time

We know Black Friday is still weeks away, but this M2 MacBook Air deal looks like it might have been pushed early. Why? Because we’ve never seen this laptop down to $700 before. Yes, you read that right. The M2 MacBook Air is down to $699.99 at Amazon, its best price yet, and a solid…

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iOS 18.2 will let you change your default apps for calls, messaging, and more

Apple has a contentious relationship with allowing users to choose default apps on iPhone and iPad, and it has been the subject of a lot of legal action around the world. Imagine our surprise, then, when the company introduced some changes in the iOS 18.2 beta that make it easier to change some of your…

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AirPods Pro 2 firmware 7B19 enables new iOS 18.1 Hearing features

Apple has issued a new firmware update just for AirPods Pro 2. The firmware, version 7B19, applies to both the USB-C and Lightning version of the AirPods–the previous firmware version was 7A305. Most AirPods updates are just bug fixes, but this one enabled the new Hearing features of iOS 18.1, and Apple has release notes…

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How to run apps outside system security policies in macOS Sequoia

The System Settings app in macOS Sequoia Security policies are provided in macOS to restrict which apps can run outside of the usual protective system policies. Here's how macOS Sequoia can override system policies in some cases. Apple's macOS is one of the most secure operating systems in the world. Even so, no operating system…

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