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How to use a VPN to access geo-restricted content and social media

Select a country from your VPN app and you’ll be able to access content there.

Most video content and some services are geolocked to a state or country. Here’s how you can get around some of those restrictions, using one of the best VPN for iPhone apps.

Entertainment and social media tools are often geo-restricted, only accessible to those in a specific country or region. However, you can use a VPN app on your iPhone to easily access geo-restricted content by connecting to a VPN server in the country where you want to access content or social media apps.

Why content is locked

Most location-restricted content is hidden because of broadcast and streaming rights. When Netflix in France wants to add a movie to its offerings, it has to negotiate with the movie’s distributors in France.

Likewise, when Eurosport wants to broadcast the Tour de France, it has to negotiate with the Tour organizers in France. The same organizers are making other deals in other countries.

In each of these cases, the international versions of streaming channels are buying local rights to show the content because their customers are local. There’s no reason for Netflix in France to pay for someone in the U.S. to watch a movie.

Sometimes, entertainment rights expire after a contract ends. Until 2022, Netflix hosted several Marvel shows. Those rights reverted to Disney and are now only available on Disney+. If you live somewhere that doesn’t have Disney+, those shows are out of reach.

Countries restrict access to social media for various reasons. China, North Korea, and Russia have banned Twitter at various times over the years to prevent the spread of information they consider to be anti-government. The U.S. has been debating blocking TikTok as it may be spying on users.

In all of these cases, a VPN can circumvent these geography-based restrictions, giving users access to worldwide content and social media.

How to access geo restricted content

Nearly all VPN providers have VPN servers in multiple countries. When you connect to a server in another location, you appear to be a local user in that country.

Smartphone displaying a VPN app's region selection list with flags, country names, response times, and a favorite icon beside each entry.

Simply pick a server in a location where you’d like to view content.

VPN apps all have a list of international servers. In some apps, the list of countries is always visible, and in others you may need to tap to open up this list. Simply pick a server in the country that hosts the content you want to see, connect to it, and then visit that provider’s website.

You may still need to pay for a subscription on these international versions of popular sites, but you won’t be locked out of the content because you’re sitting on a couch 5000 miles away.

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